If your job search feels slower than expected, you’re not imagining it. The entry-level market in 2025 is tough — and AI is part of the reason. Job postings are down, applications are up, and many “starter” roles are being redefined or automated. But that doesn’t mean you’re out of luck. It means you need a sharper strategy. Understand What’s Changing AI isn’t just taking jobs — it’s transforming them. Roles that previously involved data entry or fundamental analysis now requ

For decades, job seekers believed a college degree was the golden ticket. But today, the hiring world is changing — and fast. More employers are saying, “Show me what you can do,” not “Show me your diploma.” That’s what skills-based hiring  is all about. So, What Does This Mean for You? Whether you majored in English or Engineering, what really matters now is your ability to demonstrate value. Can you solve real problems? Can you use tools and technologies relevant to the rol

If you’re a high school senior applying to college—or a parent helping your student through the process—you may already sense that something is different  this year. And you’re right. The 2025–26 admissions cycle is being shaped by several key shifts that make planning and strategic decision-making more important than ever. Let’s break down what’s changed, why it matters, and how you can take smart action now. What’s changing Here are three major trends to know: 1. More compe

Every fall, this question makes a comeback — and in 2025, it’s getting trickier to answer: If a school is test-optional, should you still send your SAT or ACT scores? Here’s what’s new. A growing number of colleges are reinstating test requirements after dropping them during the COVID pandemic. Even at test-optional schools, a large chunk of admitted students still submitted scores — sometimes as many as 70–80%. And to make things even more interesting, the ACT changed format

Just when students finish the main Common App essay and start to relax, the supplemental prompts appear. These school-specific prompts...

When it comes to writing the main Common App personal statement, high school students often get stuck on one big question: How do I tell...

Preparing for a job interview? While every company and role is different, certain questions come up again and again. Hiring managers want...

Whether you’re applying to college, interviewing for internships, or attending a networking event, you need to be able to answer one...

When it comes to college applications, it’s not about checking every box—it’s about telling a clear, memorable story. Admissions officers...

Colleges don’t just want to know what you do in class—they care about what you do with your time beyond it. That’s where the Common App...

For many high school seniors, the Common App is the central hub of the college application process. It allows students to apply to...

You’ve written a draft of your college personal statement—but you’re not done yet. The difference between a decent and a strong essay...

Every year, admissions officers read thousands of personal statements. Some stand out for their insight and voice—others, unfortunately,...

When it comes to college applications, the Common App personal statement is one of the most important pieces—and for many students, one...

Let’s be real—starting your Common App essay (or any essay for that matter) is the worst . You know you need a great hook, something that...

If you’re a rising high school senior staring at a blank page, wondering how to start your common app personal statement, you’re not...

The Common App activities list is one of the most important sections of your college application. It’s your chance to showcase what...

As a rising high school senior, one of your biggest decisions is choosing which major (or college within a university) to apply for....

Interviews can be nerve-wracking, but making a few key mistakes can hurt your chances—even if you're the perfect candidate on paper. The...

Job interviews aren’t just about answering questions—they’re also an opportunity for you  to evaluate the company. Asking smart,...